How it started: In 2015 I was asked to be the maid of honor in my sister's wedding. While accompanying her during wedding dress shopping, I fell in love with the experience that small, intimate boutiques created for the bride. During this time I was working in corporate retail but longing to create something of my own. With an eagerness to fulfill a dream and my love for retail & fashion, Blush Bridesmaid was born. Here, I was able to re-create that personal, boutique-style experience but with a niche on focusing specifically on the bridal party. Together with my Mom, Carey, we put our hearts & souls into creating a multi award-winning destination wedding shop in Connecticut and have been fortunate to help style thousands of women for over 2,000 weddings and special events.

While expanding was a goal, it took some time to get here (instead, I was focused on an expanding family!). The pursuit began with the task of re-locating, re-building and re-branding while expanding the product line to include modern, yet timeless wedding gowns at accessible price points.

In August 2024, we re-opened as


It is my hope that when you visit us, you feel the love and passion that has gone into making this a special place for you to experience during such a memorable part of your life.

Welcome to Ivory & Blush.

Lindsay, Owner